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Great People Inside recognised as a top technology innovator in the HR space by The People Space

Great People Inside (GPI) has been featured on The People Space website in their Tech Hub as one of the top technology innovators in the HR space.

It includes a video interview with Martin Goodwill , CEO of GPI UK and valuable content relating to remote working, the leadership challenge in this VUCA world we live in, and redundancy challenges.

I highly recommend this material to all HR leaders.

http://hrtech.thepeoplespace.com/greatpeopleinside

David Leahy, Director, Great People Inside Australia

Five key tips to encourage new growth in your HR business

Thanks to https://unsplash.com/@artic_studios for this image

 

By David Leahy, Director, Great People Inside Australia

In my recent conversations with HR consultants, encouraging new revenue growth, scaling their business and managing business downturn between Melbourne Cup and Australia Day are the challenges that loom large for 2021. However, especially in this uncertain world we live in, there are some unique challenges and barriers for consultants which can stop growth in its tracks.

As an Irish migrant in the 90’s, I was always fascinated when business owners and salespeople told me that “not much” happens business-wise in Australia between Melbourne Cup and Australia Day. When I socialised this generalisation at BBQs, contributing factors such as school holidays, time with family, and great weather were mentioned, nevertheless many heads nodded in agreement.

Forewarned is forearmed, they say, and each year I paid close attention to this period in my planning and introduced various strategies to overcome this decline in “normal” business activity.

A genuine business or a consultancy?

When you take a step back and look at your HR business, is it a consultancy or a genuine business?

In a consultancy, you are paid for your expertise and your time. You may work alone, or you may employ one or two people. Even when you have a constant stream of clients, profitability is a constant struggle. Why? Because there are only so many hours in a day that you and your team can work. There will always be a cap on what you can earn.

There are also diminishing returns. As your workload expands and you employ people, you earn less per hour than just doing the work yourself. It’s a catch 22. You’re either doing too much work yourself to remain profitable or earning a lower margin on your team’s work.

A genuine and sustainable business, on the other hand, is different. Your revenue isn’t limited by your time. There may be multiple income streams that cushion the business from the ups and downs of winning and losing business. It’s possible to grow without chipping away at profitability. Best of all, as a business owner, you can work less while earning more.

If your business is still a consultancy, you’re not alone. Many HR businesses will never evolve beyond that. But if your aspirations are to own a genuine business, it is possible to evolve.

So how can you evolve your consultancy into a sustainable and thriving business in 2021?

Scrutinise your costs

Managing your costs effectively will help you claw back profitability. That may include negotiating a reduction in your rent, sourcing more competitive suppliers, or outsourcing lower-level work to a more junior rather than a senior staff member.

Become more time-efficient

Consultants need to understand how their time is spent and reduce that time where possible. If you or your team are spending too much time on a job, it can blow out costs and make that job unprofitable. Consider ways to bring the time down: improving your systems, processes, and technology are good places to start. Look at whether there are any tasks you can automate or outsource at a lower cost to help you focus more on your clients improving their customer experience with your business.

Price strategically

I’ve written before about how trading time for money is a trap.  Consultants often find their earning potential is limited because they are paid for their time, and there are only so many hours in a day.

The answer is to price based on value or outcome instead of time. Create service packages at a fixed cost, which you know will be profitable. This also makes it easier to raise your prices. Don’t get stuck in a race to the bottom on price. By charging what you’re worth, you can earn more while working less and attract a better client.

Target the right clients

Do you know which clients are your most profitable clients and a good fit for your business? By better understanding this, you can focus your energy on those clients, upsell or cross-sell to them, and seek other potential clients with similar profiles. Having fewer more profitable clients is worth more to your business than having more clients who are less profitable.

Diversify your offering

Diversifying what you offer is an excellent way to grow both your top and bottom line. Are there additional revenue streams that fit well with your existing offering? A great option is to offer a product in addition to your usual services, such as an assessment, survey, or report. These offerings require less of your time, can be sold at a higher volume and with a more reliable profit margin.

There are many online tools out there. You may even have a product already in your portfolio but is it a “me too”? Does it differentiate you from your competitors? Is it the latest technology? How does it support your ability to earn revenue without constant active involvement by you?

Are you looking for ways to differentiate your business?

Great People Inside services are offered in over 20 countries globally. We recently launched in Australia, and we’re in the process of growing and extending our channel and referral partner network.

The Cloud-based GPI People Intelligence Platform is a next-generation platform that provides you with the ability to provide key strategic HR insights and analytics to your clients. Its flexibility is unique as it’s the only fully-customisable psychometric profiling and 360° feedback platform in the world.

For example, are you interested in helping your clients:

  • Identify people who will be productive in a work from home environment?
  • Analyse employees’ alignment with organisational values?
  • Develop a robust selection, onboarding, and development process?
  • Understand the business impacts their top performers contribute?
  • Manage all the generations effectively?

Tick, Tick, Tick, Tick and Tick the GPI platform can do this and more.

 

These days everyone wants choice, and that is precisely what we deliver with GPI. The unique ability to easily customise assessments means you are not restricted to offering assessment tools that measure or analyse what the test provider wants you to measure….you can help your clients measure precisely what’s important to them.

With GPI, you’re not restricted by the status of the role either. Our assessment dimension range is so vast. Our unique pricing models mean you can develop client-focused valid customised assessments regardless of the role position or status in the business. At GPI, we believe everyone in the organisation should be happy in their job and have the same opportunities to ensure they “fit,” and they love their work.

In fact, our mission is “To develop and offer the future’s talent and assessment solution – the Cloud-based GPI People Intelligence Platform – to anyone working with people: Ready-to-use, customisable to meet every need, and affordable to everyone.”

If you’re interested in implementing a strategy that will drive revenue to your business – regardless of the Melbourne Cup or Australia Day – please click here to contact us or email [email protected]

 

www.greatpeopleinside.com/australia

 

Morph your leadership

Thanks https://unsplash.com/@davidclode for this amazing image

Practical ways to adapt your approach

By David Leahy, Director, Great People Inside Australia

Many of us can easily recall precisely when key events occurred around the world and in our own lives. It is fair to say that the current pandemic is one of those events and is well and truly etched in our memories for as long as we shall live.

In March 2020 you can probably recall the moment you first heard the word “lockdown”. It likely stopped you in your tracks as you were confronted with the thought, what does this mean for me and my family? Then came the closure of businesses, JobKeeper, Jobseeker and a mountain of eye watering debt, the likes of which we have never seen before in this country.

Except for Victoria, most states have since relaxed the restrictions imposed, however the constant media reminders and escalated infection control procedures practised daily in businesses across the country are a constant reminder of what running a business looks like in the year 2020.

This period marks the greatest challenge to leaders. Many of your peers and employees are likely worried about their future. Now more than ever, your people need the steady hand and re assurance of your leadership.

The problem though, is that leaders are human too and are not immune to the anxiety, stress and sleepless nights caused by the uncertainty we have lived through for the best part of this year.

Right now, as a business owner or leader you have a lot on your plate and sometimes it may even seem too much. This can impact your ability to think clearly or may cause you to lash out (metaphorically) at team members or even become short tempered with your customers.

But how can you morph and adapt your leadership to cope with the current demands? To help, we have outlined five practical approaches you can adopt.

1. Lead self

It was Charles Manz who first used the term ‘Self-leadership’ in 1983; and from this we know that to be a successful leader we must lead ourselves first, before we can lead others. The current situation calls for in-depth personal reflection to truly understand who we are, how we got to where we are today and what our natural tendencies and behaviours are when we are in a crisis and under pressure.

Self-awareness is one of the key elements of emotional intelligence (EI), which Daniel Goleman, a renowned psychologist, refers to as a person’s ability “to identify and manage their emotions and identify and influence others’ emotions”

Self-awareness provides a leader with key personal insights and enables them to self-manage those circumstances when triggered by a situation, an event, or a personal interaction. At the end of the day, we cannot control the occurrence of “stuff” that triggers us, but we do get to choose our reaction. As leaders we are constantly on display, and our people and our clients are making decisions about us and our leadership based on what they observe.

2. Get ‘real’

Many leaders tend to think that showing vulnerability is a weakness- in fact, it is a strength of leadership. When leaders stop wasting energy trying to conceal what they think other people should not see, it allows them to start showing their “real” self. By accepting vulnerability as a strength, leaders can stop worrying about having every answer and realise it is okay to not know. True wisdom comes from stepping away from the fear of not knowing.

The idea of being “real” was popularised by American management guru Warren Bennis in his 1989 book On Becoming a Leader, and gained further attention through the 2003 publication Authentic Leadership by Bill George, a professor at the Harvard Business School. Such leaders know and accept themselves and present a genuine and empathetic face to their teams.

They communicate truthfully and directly, and lead with the heart, not just the mind. But they are no softies. Truly ‘real” leaders always keep their goal in mind – the good of the organisation they are responsible for and lead. Mission-driven, they can separate out personal feelings from work imperatives.

3. Model the behaviour

Peter Drucker a renowned management consultant once said that “Culture eats strategy for breakfast”.  He did not mean that a great strategy is not important but rather that an empowering culture was a more certain route to organisational success.

Culture can be described “as the way we do things around here”. It includes leadership, communication, people, policies, vision, values, onboarding, and hiring and firing processes. Especially during the current situation, people like to work for and with leaders and managers who make them feel good, and these positive feelings result in improved performance. When leaders and managers do not promote these positive feelings throughout the business, performance decreases and mediocrity increases.

Most of us are familiar with the proverb that “a fish rots from the head”, which means that leadership is the root cause of an organisation’s failure and demise. This is true whether that organisation is a country, a company, or a business unit – toxic leadership can poison the emotional climate of a business quicker than you can say profit and loss! Modelling the type of leadership behaviour that you expect in your business is critical as it sets the tone, creates the environment, and builds your unique culture.

4. Communicate

George Bernard Shaw once said, “the greatest issue in communication is the illusion it has taken place”. As we know, great communication is much more than just getting your message across. It has to do with understanding the emotion and the intentions behind the information contained in the message. Leaders need highly advanced communication skills, not only to clearly convey a message, but to also listen in a way that gains the full meaning of what is being said and makes the other person feel heard and understood.

This is where favouring your right ear is important. While this may seem quite unusual, experts tell us that the left side of the brain is where the primary processing centres for both speech comprehension and emotions happens, and as the left side of the brain is connected to the right side of the body, favouring your right ear can help you better detect the emotional nuances of what someone is saying.

Many of us despite our best efforts to get the message across, on occasions find that the listener has heard differently to what was intended, the message somehow was blown off course and landed on a different landing strip than we intended! Adopting a non-judgemental approach and crafting powerful questions can help a leader explore deeply and increase their success of more effective communication.

5. Get data, get results

Leading others is difficult. Its fair to say you would not purchase a piece of capital equipment for your business without the benefit of objective data, so why would you attempt to lead your highly valued (and costly) team without the edge that scientific objective insights can give you? As a good friend of mine in Dublin used to say, “Are you stupid or what?”

Your team members are made up of vastly different personalities, all with their own unique passions, backgrounds, views, and work styles. With the best will in the world, misunderstandings and differences of opinion can create friction within the group.

Left unchecked, this can put a damper on performance and enthusiasm, leading to conflicts which may be hard to resolve.

This is the last thing you need right now. So, how can you harvest the best each team member has to give, using their attributes to maximum benefit, while managing those behavioural traits with the potential to upset team dynamics?

The answer is behavioural assessments, which give you detailed information about you and each of your employee’s skills, behaviour, and personality traits. These next generation of unique customisable smart tools from Great People Inside that we recommend, provide leaders with heightened self-awareness and valuable pointers about the way their employees can function to optimum capacity at work – both as individuals and within the team.

Your choice

We appreciate that every business is unique, and that in the 21st century, businesses invest in defining, developing and implementing that very specific culture, that state-of-the-art customer service, those distinguished values and dynamics that deliver their business advantage and success. In other words, we understand that a business’s uniqueness and greatness cannot, and should not, rely on a “one size fits all” approach.

The assessments we recommend are unique as they offer a menu of more than 60 validated dimensions from which you choose to measure precisely what is important to your business.

If you’d like to learn more, or if you would like a FREE trial, please click on this LINK and we will get back to you promptly.

 

David Leahy

Great People Inside